THE INDIAN RETAIL SCHOOL (IRS) INTRODUCES
AN ADVANCED COURSE IN RETAIL ENTREPRENUERSHIP

A specialized programme for first-time retailers and next generation entrepreneurs

New Delhi , May 23, 2005 : After an overwhelming response received for retail programmes, the Indian Retail School (IRS) has introduced the Advanced Course in Retail Entrepreneurship - An integrated programme for first-time retail entrepreneurs and next generation entrepreneurs from traditional family-business backgrounds.

It provides skills in developing and managing your own business with a cutting edge nature and the dynamics of modern retail in India . The course is aimed at developing expertise in a diverse set of business functions. The learning process includes evaluating opportunities, understanding risk analysis, problem solving, developing a new venture marketing plan, the strategic management of growth, the development of business plans and raising of capital for launch and growth. It is a one-year programme that has three levels, constituting of 720 hours of contact classes and 240 hours of project work.

The programme is a pioneering effort in the field of manpower development, training and consultancy for the fast growing retail industry in India . It is a joint venture of the House of Pearl, a $350 million business house engaged in apparel manufacturing, distribution, branding, retailing and education with establishments world over along with the Images Multimedia Group, India's leading voice for the entire branded apparel and retail segment in the country.

Apart from the above-mentioned course, the Indian Retail School has also introduced a one-year programme leading to a Post Graduate Programme in Retail Management. A uniquely designed programme that provides knowledge and understanding of the nature and content of the retail business and develops the required critical and creative skills, while aiming at developing major functional areas like Retail Sales, Operation, Marketing, Merchandising and Management.

IRS has tied up with retail majors such as Globus, Gili, Lifestyle, Levi’s, United Colours of Benetton, Ebony, Liberty, Viveks, RPG retail and Piramyd for student placements, projects and internships.

The Indian Retail School has been established with the sole objective of making the retail industry more dynamic by providing the best practices and skills across the breadth of management roles within the industry. The Institute aims at producing talents for the developing retail industry in India . This educational institution caters to four broad industry needs; a Certificate course for students who want to start a career in retail sales, a Management course for experienced retail people who aspire for better prospects, a course for entrepreneurs who wish to make their business ventures successful and a higher level specialization course in different retail operations.

About Images Multimedia LTD.

IMAGES Multimedia Group set its moorings in the fashion & lifestyle arena in 1992 with the launch of its magazine IMAGES Business of Fashion, which is now India 's leading voice for the entire branded apparel segment in the country. This publishing organization has played a vital role in organizing the fashion and retail businesses in India and has successfully set up an information exchange via media that equips the trade with the knowledge that drives fashion and retail businesses across the globe.

 About Pearl Academy of Fashion:

Pearl Academy of Fashion (PAF) is a premiere industry oriented design institute in the country. From an institute which started with 47 students in 1993, the Academy currently has over 800 students on its rolls and a well equipped infrastructure spanning 60,000 sq.ft. The Academy has active networking with national and international organizations, besides membership in prestigious bodies like the International Foundation of Fashion Technology Institutes, National Retail Federation, USA and the Fashion Design Council of India .