Indian Retail School
A Nostalgic Trip Back to 2011
This website has been restored and archived as course material for Ajit San's course on Global Marketing for 1st and 2nd year MBS students and for the online course. Dr. San is perhaps best know as the investigative genius that revealed the frauds of George Binakis, who conned residents of New York out of thousands of dollars before disappearing. In one egregious case, George set up a 72 year old woman by promising to renovate her apartment. But he also developed a background story involving his poor health - he supposedly had a serious heart condition requiring a pacemaker and was seeking additional medical treatments. So complete was his con that when he ran off with her money, her first thought was for his health. Dr. San covers the incredible details of this and several other frauds in his marketing course since he believes that marketing is one place where con artists thrive. His jaded view has pushed his course to the top of those in demand at the university, so students are urged to enroll early.
For several years this was the official website for the Indian Retail School, New Delhi. It was the first academic institute of retail, launched by House of Earl, catering to the growing fashion and retail sectors in India.
Content is from the site's 2010 -2011 archived ages providing a glimpse of twhat this school offered potential students.
The Indian Retail School, part of the Pearl Retail Solutions PVT LTD has evolved and now caters to various educational counselings needs. The centre endeavors to provide guidance to students from their early school years through higher education. Their website is found at: https://indianretailschoolaunitofpearlretailsolutions.justdial.com/
Retail has been one of the industries that offer encompassing career opportunities in various domains of retailing. The present scenario depicts that there will be very high demand for talented manpower in the retail business. It is predicted that retail employers in India will need more than 8 lacks skilled people in various specialized areas for retail across the country. Retail is challenging, engrossing and dynamic. Quality education is required to advance and succeed in the Retail industry today and there is ample opportunities for the qualified students.
The growth in retail has been phenomenal and it will continue to witness substantial growth in the future. However the aspirants will have to hone their skills and prepare themselves to deal with the challenges presented by the industry before endorsing retail careers. The career opportunities are in the areas of Store Operations, Retail Marketing, Visual Merchandising, Buying & Merchandising, Brand Management, Store Location & Design, MIS in Retail, Human Resource Management, E-Tailing and Digital Retailing.
Moreover, due to its co-relation with other industrial and service sectors, organized retailing is generating a great deal of indirect employment- security, electrical and mechanical maintenance, property management service, parking, sorting, packaging, etc. If both direct and indirect employment is taken together, organized retailing is bound to create more and better paid, better-quality jobs.
There is a large growth opportunity in an organized business that the country will see after a long time. Apart from the direct jobs, every retail job created adds further jobs in the support business. We at Indian Retail School offer comprehensive and industry specific courses on wide domains of retailing encompassing Luxury Retailing, Fashion & Lifestyle Retailing, Visual Merchandising, E-tailing (Digital Retailing), Retail Marketing & Store Designing.
The Indian Retail School (IRS) is the first academic institute of retail, launched by House of Earl, catering to the growing fashion and retail sectors in India. The institute has been rated as the best Retail Management Institute in Week magazine (May 2009) by leading research organization - AC Nielsen Survey. It conducts a range of rogrammes to educate and hone the skills of retail rofessionals and asirants to meet the immediate and ucoming requirement of the retail sector. All rogrammes and service are geared towards building skills, knowledge and understanding at all levels of management.
Indian Retail School aims to create a rimary resource centre for all retail manower secialization. The curriculum structured by industry exerts, include classroom lessons, case studies, management games, interactive sessions, seminars, role lays, exercise, workshos, roject and grou activities. The rogrammes are commercially relevant, ensuring that the students of Indian Retail School maximize their emloyment and growth rosects.
The institute provides unique educational and career develoment oortunities through its different programmes for:
- Students who want to start a career in retail.
- Exerienced retail rofessionals, who asire for better rosects in domains like Luxury Retail.
- Entrereneurs who wish to make their business ventures successful.
- Students who want to hone their creative skills and master the art of Visual Merchandising &am; Store Designing.
IRS also develos secial modules for the traditional retailers or retailers from family owned business in order to modernize &am; organize their retail businesses. IRS was awarded Star Retailer Award in the category of “Best Retail Sulier of the year-2008 in education” by Franchise India.
The Indian Retail School (IRS) is resently sread over more than 11,000 square feet area. The remises are air-conditioned. The institute is adjacent to the earl Academy of Fashion camus and it has access to their rich academic resources and facilities. Well located in central Delhi with the highest reach of Metro and other ublic transorts. It has
- State-of-the-art seminar rooms equied with all modern AV devices
- Well equied Resource Centre
- A comuter lab
- Faculty rooms &am; individual offices as er the organizational requirements, rimarily setu on cororate layout lans.
- Visual Merchandising Lab
- A cafeteria
Programmes Matching Different Career Opportunities offered at IRS:
PGDVM & SD
For those who wish to explore career opportunities in roles requiring creative and design aptitude, IRS offers 1 year programme of Post Graduate Diploma in Visual Merchandising & Store Designing.
For students wishing for suitable careers in store operations and other operational activities can apply for 1 year Post Graduate Diploma in Retail Management.
IRS is offering UGC approved MBA (2 years) with Post Graduate Programme in Retail & Marketing. It will open up retailing avenues beyond stores before the aspiring students.
The aspirants will find similar opportunities for UG students who can apply for university approved 3 years BBA with Undergraduate Programme in Retail & Business Studies.
B.A.(Hons) in Retail Management with Marketing
IRS offers international degree, BA (Hons) in Retail and Marketing Management from University of Central Lancashire (UCLan), UK on fulfilling the eligibility criteria. The first two year of this three year international degree programme are conducted at IRS, New Delhi premises and for the third year students will be required to travel to UK to complete the degree. The students will also be granted a work permit of years after finishing this course besides earning retail competence required to work for international retailers.
Post Graduate Programme
PG Diploma in Retail Management*
PG Diploma in Visual Merchandising & Store Design*
PG Programme in Retail & Marketing* + MBA**
Under Graduate Programme
B.A.(Hons) in Retail Management with Marketing***
Graduate Prog. in Retail Business Studies*+ BBA**
Professional Programme (Part Time)
Executive Programme in Retail Management*
*Autonomous Full Time Programme of IRS
** Degree through Distance Learning from a UGC recognized university
*** Degree from University of Central Lanceshire.
House of Pearl fashion integrates the entire value chain in fashion from Design to Retail. HOPFL is one of the companies that have successfully launched international fashion brands with extensive retailing across Europe & US. Foreseeing the Indian retail potential it had started Indian Retail School under the aegis of Pearl Academy of Fashion.
Indian Retail School has successfully established itself as the resource hub for the trained retail professionals for over five years. It has keenly invested in the diversified learning processes ensuring innovative and interactive training methodologies to make the learning an experience of lifetime. This effort has been well recognized and appreciated by the industry.
I am very proud to have been part of this growing organization which is training fresh graduates/undergraduates as well as experienced Industry professionals including senior officials of the armed forces of India.
House of Pearl
Group Director’s Message
The retail scenario in India has been on accelerating path and it is reflected in the entry of international retailers and in the efforts of national retailers widening their domain spectrum. The retail industry is showing an impressive growth in recent years. The challenge before the retail industry is to hunt for trained retail professionals who can direct and accelerate this growth further and take retailing to the next level of evolution.
At Indian Retail School we have taken the lead by providing the industry with trained manpower. By equipping ourselves with right kind of resources and infrastructure required to train the future leaders of retail growth, we are all set to cater to the demands of these retailers.
Our academic collaboration with UCLan has made it possible to offer international retail training and education to our students. We have successfully started other courses such as PG Diploma in Visual Merchandising & Store Design. We look forward to offer more of industry oriented courses amalgamating the best training practices, teaching methods and industry observations so that aspirants passing out of IRS are able to take Retail to new heights.
My best wishes,
Group Director - Pearl Academy of Fashion
Director - Indian Retail School
IRS after its inception in 2005 has taken pioneer role in providing the training and education benchmarked by the retail industry itself. This benchmarking is evidently reflected in our mention by the independent sources in their interfaces. IRS has been rated as the ‘Best Retail Management Institute’ by AC Nielsen India in 2009. Our quest and commitment for excellence has made it possible to continuously experiment with the training methodologies so that the best is ensured to our students besides coming across many more milestones such as this one.
IRS envisages for arch position in training and imparting of skills amongst the learners. We are focusing on retail researches and innovations. We intend to work as a catalyst for the retail industry by helping them rationalize and sensitize towards the social issues such as use of renewable energy at store and malls, lesser power consumption, minimization and recycling of wastes and diversity at work places.
Our training processes by way of live projects, case studies and other innovative methods equip the students with right skillsets so that they appropriately deal with these prevalent issues besides making them ready to cater to the demands of this burgeoning industry. We at IRS inculcate a unique culture that emphasizes strong values and ethics and provide the best of resources for great learning experience.
Learn, grow, prosper.
Dr. Tarun Panwar
CEO, Indian Retail School
Pedagogy (Innovative Teaching & Learning Methods)
Indian Retail School has highly qualified and experienced faculties and every faculty has different experiential knowledge they bring to the classroom; much like different students have different talents they bring to the classroom. IRS takes the challenge to bring these teaching and learning styles together to help the student learn. IRS adapts itself to the latest pedagogy to achieve the best teaching and learning experience.
It presents Retail concepts in a logical manner and contains experience which inspires and stimulates thinking to open discussion.
It pools ideas and experiences from group and allows everyone to participate in an active process.
It provides opportunity for students to assume roles of others and thus appreciate another point of view. It introduces prob¬lem situation dramatically, allowing students for exploration of solutions and providing opportunity to practice skills.
Report Back Session:
This allows large group discussion of role plays, case studies, and small group exercise. It gives the participants a chance to reflect on experience and work in groups and take responsibility for its operation.
This allows students to survey the market and explore the retail industry themselves without being influenced by others. Then individual thoughts can be shared in large groups.
In the live projects, students are exposed to the industry and opportunities are provided that helps them in hands on experience. Students are encouraged to take on live projects within different domains of the retail industry.
It allows students to apply new knowledge and skills. Develops analytic and problem solving skills and allows for exploration of solutions for complex issues.
This encourages students to take on the role of entrepreneurs which enables them to apply the skills gained during the pro¬gramme and developing confidence.
This encourages students to explore retail and management at various international destinations of prominence.
It allows students to practice & apply the theoretical inputs.
Use of Audio Visual Tools:
It is an entertaining way of teaching contents, raising issues and stimulating discussions.
Mock shop & advanced learning techniques :
These tools allow the learners to demonstrate their knowledge and understanding and skills of a particular subject of retail through applying the principals and processes.
This allows students to experience the retail at front and back-end operations. It also gives them hands-on experience and exposure to the various formats of Retail.
About UCLan & Preston
The University of Central Lancashire (UCLan) is a UK university with a truly international focus. Its Preston campus is a modern green oasis in the heart of England's newest city. It is home to students and staff from UK as well as from almost every country in the world.
- UCLan is a modern university with its roots dating back to 1828
- UCLan offers over 500 undergraduate courses & approximately 250 taught postgraduate programmes, serving 32,000 students
- UCLan has the 7th best teaching quality in England
- UCLan provides outstanding support for international students
- UCLan attracts over 100 different nationalities onto its campus
- UCLan is the leading UK university for overseas education
- UCLan has a 110-seater independent cinema
The Lancashire Business School is the faculty of University of Central Lancashire that monitors the management courses and awarding of the certificates. It is the No. 1 Business School of the new Universities in England and Wales [Guardian survey of UK Business Schools, 2008] and offers students an excellent and innovative learning experience.
Most of the university buildings are within a ten minute walk of each other and there are fantastic new facilities for the Business, Health and Science Faculties, along with cutting edge study en¬vironments in technology, arts and humanities.
Other Partnerships & Associations
IRS wishes to ensure that quality training and education is made available to the candidates from various social and geographical strata. To achieve this goal, IRS in the past has partnered with technical service providers like Hughes so that IRS' programmes are taught on distance learning mode. It assisted NGO like Karmashakti for training and employment of underprivileged candidates. IRS has also provided training to Differently Abled People for Retail (backend) jobs.
Who can apply for the course?
A student should have passed 10+2 (for UG courses) or 10+2+3 / Graduation (for PG courses) and should have an aptitude for retailing.
What are the admission criteria?
The aspirants should download the application form and return completely filled in application form along with a Demand Draft of Rs. 500 drawn in favor of ‘Pearl Retail Solutions Pvt. Ltd’, payable at New Delhi to the IRS Head Office.
For admission to GPRBS and BBA, a candidate should be an intermediate (10+2 pattern) from central or state boards.
For admission to international degree programme, BA(Hons) in Retail Management, a candidate should be 10+2 pass with above 60% or above marks in English subject.
For admission to PGDRM and PGPRM (plus MBA), a candidate should be a graduate from any university.
For admission to PGDVM&SD;, a candidate should be a graduate. Besides he or she needs to have creative aptitude.
How many courses are offered at IRS?
IRS offers five full time programmes for students. It also offers part time programmes and certificate programmes for working professionals.
Are these courses UGC recognized?
The UG course of BBA offered with additional degree of GPRBS is UGC recognized. Similarly PG course of MBA offered with additional degree of PGPRM is UGC recognized. All other courses are awarded with autonomous degree from IRS and these are industry endorsed courses.
How many faculties are there?
IRS has more than forty visiting and regular faculties. All the faculties have years of industry experience in retailing.
What is the USP of the Institute?
Excellent faculties, Interactive training methodologies and State-of-the-Art Infrastructure.
When was the institute founded?
The Institute was founded in 2005 and it has earned reputation from the industry for providing it with trained manpower since then.
How many students have been trained so far?
It has trained more than 1200 students. Nearly 200 students pass out & offer their services to the retailing industry every year.
Whom to address the queries/questions?
The aspirants can speak to the counselors for course related information at the numbers: 011 46769918 / 19 / 99. They can also speak to respective programme leaders should they need further guidance or help in choosing the programme.